Target Audience. Why is it important, and how to choose one?
One of the biggest mistakes in marketing is not having a target audience. A trainer friend of mine chose to target everyone from students to senior executives for her workshop. It was a terrible mistake. You either choose…
How to set up Autoresponders on Mailchimp
One of the most important elements of email marketing is autoresponders. An investment in a good autoresponder service is important to build successful email campaigns. Mailchimp, along with helping you create the best email campaigns, is also one…
How to set up an account on Mailchimp
One of the most essential elements of any marketing strategy is its email marketing campaigns. More than 3 billion people in the world use email. Email marketing is one of the most effective and powerful means to connect…
How to Set-Up Lead Magnets Using Lead Pages
Have you ever seen those little forms or calls-to-action on a landing page that offer you a PDF, an eBook, or a whitepaper for free? All you have to do is simply fill in your information and hit…
Difference Between Training and Coaching
Training and coaching are two terms that are used interchangeably, but they’re not synonyms. In a broader sense, both training and coaching involve learning and teaching. However, if you dig in deeper, the two words hold different meanings…
Top 47 Training Niches
Share your knowledge. It is a way to achieve immortality. – Dalai Lama The training and coaching industry can be one of the most fulfilling and lucrative industries to build a fabulous career. Choosing an appropriate niche can…
How to Start and Build a Successful Coaching Business
I’m sure most of you have heard the name Tony Robbins. He’s built a massively successful coaching business. Rumour has it that his company is worth over a billion dollars. Tony is more of an exception than the…